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Dior Rouge 720 Icone is a refillable couture lipstick in a deep, sophisticated chocolate-rose with a soft velvet finish — a richly pigmented, modern brown-toned nude that elevates any look.
The velvet formula glides on creamy and dries down to a smooth, plush finish with up to 16 hours of comfort. Red peony and pomegranate flower extracts nourish and smooth the lips, while the refillable couture case helps reduce waste without compromising on Dior craftsmanship.
Key Benefits
- Shade 720 Icone — deep velvet chocolate-rose
- Plush velvet finish, up to 16 hours of wear
- Red peony and pomegranate nourish lips
- Refillable couture case
- Smooth, flawless application
How to Use
Apply from the bullet, working from the centre outward. For a sharper edge, outline first with a matching lip liner and fill in. Refill the case with a Rouge Dior refill when empty.
Usage & Benefits
Deep chocolate-rose shade 720 Icone
Plush velvet finish
Up to 16 hours of comfort
Red peony and pomegranate nourish lips
Refillable Dior couture case
How To Use
Apply directly from the bullet, working centre outward. For a sharper finish, outline with a matching liner first. Refill the case with a Rouge Dior refill when empty.
FAQs
What kind of brown is shade 720?
A deep, modern chocolate-rose — a sophisticated brown-toned nude.
How long does it wear?
Up to 16 hours of comfortable velvet wear.
Is the case refillable?
Yes, the Rouge Dior case can be refilled with Dior refills.
